Copper vs Salesforce

Head-to-head comparison of two popular crm software tools. See which one is right for your needs.

Last updated: March 2026

Quick Verdict

Copper has a higher rating (4.4/5) compared to Salesforce (4.3/5). Copper also starts at a lower price point ($23 vs $25/month).

Copper

4.4

Copper (formerly ProsperWorks) is the CRM designed for Google Workspace users. It lives inside Gmail and integrates deeply with Google Calendar, Drive, and other Google tools. Copper automatically captures contacts and activities, reducing manual data entry for Google-centric teams.

Pricing

$23/month

Key Features

  • Gmail Integration
  • Google Workspace Sync
  • Automatic Data Capture
  • Pipeline Management
  • Workflow Automation
  • Reporting
  • Mobile App
  • Chrome Extension

Pros

  • + Native Google integration
  • + Minimal data entry required
  • + Works inside Gmail
  • + Easy to adopt

Cons

  • Only works well with Google Workspace
  • Limited standalone features
  • Fewer integrations
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Salesforce

4.3

Salesforce is the world's leading enterprise CRM platform, powering sales, service, and marketing for over 150,000 companies. It offers unmatched customization, AI-powered insights with Einstein, and the largest ecosystem of business apps through AppExchange. Salesforce is the industry standard for large organizations.

Pricing

$25/month

Key Features

  • Sales Cloud
  • Service Cloud
  • Einstein AI
  • AppExchange Marketplace
  • Custom Objects
  • Workflow Automation
  • Advanced Analytics
  • Territory Management

Pros

  • + Most powerful CRM platform
  • + Unlimited customization options
  • + Enterprise-grade security
  • + Massive app ecosystem

Cons

  • Steep learning curve
  • Expensive for small businesses
  • Requires dedicated admin
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